Présentation de la société
Africa’s Yanga TV preps UK launch 19/10/2017
MIPCOM: A channel specialising in
content aimed at Africans and the African diaspora is set to launch in
the UK next year and has been seeking content in Cannes.
Yanga TV is due to launch on pay TV platform Sky in January next year
and is being overseen by Lindsey Oliver, the former director of
networks at CNBC Europe and founding director of Al Jazeera
International.
The channel will air a range of programming covering drama,
lifestyle, news, entertainment, stand-up comedy and children’s, with
executives at Mipcom this week on the look-out for shows.
Mansour Bellow, a presenter for the channel, told C21 that the aim is
to bring something “fresh” to the UK TV landscape, with plenty of
variety.
“Sometimes a TV channel will repeat the same thing six times in one
day. But we really want to deliver quality that Africans can be proud
of,” said Bellow.
The host, who has been filming content for the channel whilst in
Cannes this week, added that the channel execs are considering airing
children’s programming in the Nigerian dialect of Yoruba.
Yanga, which is Nigerian slang for being confident, will aim to give
UK viewers with Nigerian heritage a “closer understanding of their
culture,” Bellow added.
Oliver, who most recently served as international commercial director
at Bloomberg Television, is currently MD of Chiswick Park Studios, a
UK-based company that creates programmes, news and entertainment for
Africans and the African diaspora.
Contact
Ce contenu est réservé aux personnes loggées.
Vous êtes adhérent ? Merci de vous connecter pour consulter les données restreintes.